Diane Von Furstenberg has welcomed back Nathan Jenden, the brand’s former Chief Design Officer and Vice President, for the third time. Jenden, who previously worked with the brand from 2000 to 2010 and made a brief return in 2018, expressed his joy in returning to his “home-away-from-home.” His mission now is to revive the DVF that was beloved by women in the early 2000s, while infusing it with a modern twist for the woman of 2025. Jenden aims to capture the essence of Diane’s iconic style from the past, while adapting it to suit the preferences of contemporary women.

In this new chapter at DVF, Jenden is blending the classic elegance of the brand with a touch of modernity, offering a range of options from wrap dresses to sporty casual looks. He is reimagining staple pieces like the jersey maxi dress by adding sequins for a fashionable update. Embracing a more inclusive vision of womanhood, Jenden is also catering to the Ballerina Farm ladies, hinting at a possible venture into the prairie-core aesthetic in the upcoming season.

Get ready to witness the evolution of DVF under Jenden’s creative direction, as he combines the timeless charm of the brand with contemporary trends to create a collection that resonates with women of all ages and styles.