When I first applied to be a beauty writer, I never expected that scouting the best Prime Day beauty deals would be part of my job—but a week after I joined the team, my editors asked me to do exactly that. Anyone on the Vogue Shopping team will tell you that you have to learn to appreciate (or at least put up with) the endless scrolling that comes with covering Amazon’s biggest sale of the year. It’s not for everyone, and that’s where our Vogue team comes in—we’ve done the editing for you, so you can spend less time on screens and avoid any Prime Day purchases you’ll regret. Whether you’re focused on makeup and hair-care essentials or seriously considering a buzzy new device, today is the last day to grab beauty savings—so now’s the time to “add to cart.”
Vogue’s Guide to the Best Amazon Prime Day Beauty Deals
Best LED Face Mask: Shark CryoGlow LED Face Mask, $349, $299
Best Microneedle Serum: VT Cosmetics Cica Reedle Shot 100, $26, $14
Best Sauna Blanket: Higherdose Infrared Sauna Blanket, $699, $559
Best Hair Growth Serum: Vegamour Gro Advanced Scalp Serum, $78, $54
Best At-Home Laser Hair Removal: Ulike Laser Hair Removal IPL, $349, $279
Best Fragrance: Dedcool Mochi Milk Eau de Parfum, $90, $72
Best Glowy Skin Tint: Saie Glowy Super Gel Illuminating Face Makeup Primer, $30, $24
Best Smart Watch: Apple Watch SE 3 GPS 40mm Smartwatch, $249, $199
And why stop at just one open tab? There are plenty of Prime Day editors’ picks in other categories, plus clothing deals if you feel like a little retail browsing. Happy shopping!
The Best Prime Day Beauty Deals, By Category
Sometimes you want to casually browse deals while that magnesium mocktail kicks in; other times, you know exactly what you’re looking for. To help you quickly find a specific item, we’ve broken our guide into categories below.
Best Prime Day Skin Care Deals
Best Prime Day Haircare Deals
Best Prime Day Makeup Deals
Best Prime Day Devices Deals
Best Prime Day Wellness Deals
Best Prime Day K-Beauty Deals
Best Prime Day Fragrance Deals
Prime Day Skin-Care Deals—Up to 30% Off
Prime Day sales bring the esthetician’s experience straight to your doorstep, making top-tier skin-care products available at unbeatable prices. Whether you want a burst of hydration from a lightweight moisturizer, a retinol eye cream to speed up cellular turnover (and yes, Roc’s cream is a Vogue editor favorite), or a non-stripping face wash, these deals are just getting started—and it’s not just about glowing up, it’s about glowing up for less.
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La Roche-Posay
Toleriane Purifying Foaming Facial Cleanser
$20 $14 (30% off)
AMAZON
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Caudalie
Vinoperfect Brightening Dark Spot Serum
$82 $66 (20% off)
AMAZON
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RoC
Retinol Correxion Eye Cream
$13 $10 (23% off)
AMAZON
Vogue’s Kiana Murden uses RoC’s Retinol Correxion Eye Cream.
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Hero Cosmetics
Mighty Patch
$13 $10 (23% off)
AMAZON
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Paula’s Choice
Skin Perfecting 2% BHA Liquid Exfoliant
$37 $26 (30% off)
AMAZON
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U Beauty
Resurfacing Compound and The Super Hydrator Duo Set
$348 $278 (20% off)
AMAZON
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Nécessaire
The Lip Balm
$28 $22 (21% off)
AMAZON
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Lash Boost
$155 $108 (30% off)
AMAZON
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Save to wishlist
Isdin
Photo Eryfotona Actinica Ultralight Emulsion Broad-Spectrum SPF 50
$46 $34 (26% off)
AMAZON
Prime Day Hair-Care Deals—Up to 32% Off
The best Prime Day hair-care deals make it easier than ever to reach your best lengths—and not just with affordable favorites. Prestige hair-care picks from Vegamour and K18 to Olaplex are included in the sale. Bond repair is everywhere these days. These reparative products, whether leave-in treatments, hair masks, or shampoos, seal broken hair bonds, leaving lengths smoother and softer with each use. Plus, there are plenty of scalp serums available, too (great hair starts at the roots, of course).All this and more below.
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K18 Biomimetic Hairscience
Biomimetic Hairscience AstroLift Reparative Volume Spray
$46 $34 (26% off)
AMAZON
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Save to wishlist
Olaplex
Wash and Shine Hair Kit
$68 $48 (29% off)
AMAZON
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Dyson
Airstrait Straightener
$555 $400 (28% off)
AMAZON
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Save to wishlist
Vegamour
GRO+ Advanced Hair Serum
$78 $55 (29% off)
AMAZON
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Rōz
Milk Hair Serum
$52 $42 (19% off)
AMAZON
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Oribe
Supershine Moisturizing Styling Cream
$54 $43 (20% off)
AMAZON
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Wavytalk
thermal brush
$69 $45 (35% off)
AMAZON
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Kenra Professional
Volume Spray 25
$22 $15 (32% off)
AMAZON
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Dr. Groot
Hair Thickening Shampoo
$33 $26 (21% off)
AMAZON
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L’Oréal Paris
Elvive Hyaluron Plump Shampoo and Conditioner
$21 $16 (24% off)
AMAZON
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Save to wishlist
Kenra Professional
Platinum Blow-Dry Spray
$42 $29 (31% off)
AMAZON
Prime Day Makeup Deals—Up to 23% Off
Some products are true staples in a makeup bag, just like a crisp white shirt or a little black dress in your wardrobe. Think affordable mascaras with formulas that rival pricier counterparts, skin-illuminating tinted moisturizers, and dark circle-erasing concealers. The list of makeup must-haves goes on (and our picks will keep growing each Prime Day!).
Vogue’s Conçetta Ciarlo uses Maybelline’s Lash Sensational Sky High Washable Mascara.
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Maybelline
Lash Sensational mascara
$14 $9 (36% off)
Amazon
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NYX
Buttermelt Powder Blush in 08 Getting Butta
$11 $7 (36% off)
AMAZON
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Saie
Glowy Super Gel Illuminating Face Makeup Primer
$30 $24 (20% off)
AMAZON
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Charlotte Tilbury
Exagger-Eyes Volume Mascara
$29 $17 (41% off)
NORDSTROM
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Stila
Stay All Day Waterproof Liquid Eye Liner
$25 $15 (40% off)
AMAZON
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Laneige
Glaze Craze Tinted Lip Serum
$22 $13 (41% off)
AMAZON
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Catrice
Under Eye Brightener
$6 $5 (17% off)
AMAZON
Chevron
Chevron
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L’Oréal
True Match Lumi Glotion
$18 $13 (28% off)
AMAZON
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Maybelline
Instant Age Rewind Eraser Multi-Use Concealer
$13 $10 (23% off)
AMAZON
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Original
Loose Powder Mineral Foundation SPF 15
$40 $28 (30% off)
AMAZON
Prime Day Devices Deals—Up to 40% Off
You can transform your bathroom into a mini spa—and the best Prime Day beauty devices can help you do it for a fraction of the price. These gadgets work wonders for at-home maintenance between in-office treatments, or on their own as a pick-me-up—targeting everything from stubborn hair to dull skin. And what better time to score an LED face mask? Shark’s CryoGlow not only targets fine lines but also zaps breakouts and offers soothing cryotherapy to quell under-eye puffiness.
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CryoGlow
Cooling +LED Face Mask
$350 $280 (20% off)
AMAZON
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Medicube
Age-R Booster Pro
$204
AMAZON
Vogue’s beauty shopping editor Kiana Murden uses the Medicube Age-R Booster Pro.
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NuFace
Trinity Facial Toning Device
$395 $257 (35% off)
AMAZON
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Therabody
TheraFace Mask
$650 $560 (14% off)
AMAZON
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Ulike
Laser Hair Removal IPL
$349 $259 (26% off)
AMAZON
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Solawave
4-in-1 Red Light Therapy Wand
$169 $118 (30% off)
AMAZON
Prime Day Wellness Deals—Up to 48% Off
October Prime Day deals cover pretty much every category you can think of—one of the most fruitful being wellness. Whether you’re aiming to amp up your fitness with a weighted vest, improve your home’s air quality (and your skin’s hydration!) with a humidifier, or boost hair regrowth with supplements. Pick any of them—each boosts overall well-being.
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Higherdose
IInfrared Sauna Blanket: $699, now $559 (20% off) at Amazon. Save to wishlist.
Theragun handheld massage gun: $160, now $120 (25% off) at Amazon. Save to wishlist.
Dyson Purifier Humidify+Cool PH03: $950, now $500 (47% off) at Amazon. Save to wishlist.
Nutrafol Hair Growth Supplements: $88, now $70 (20% off) at Amazon. Save to wishlist.
Apple Watch SE 3: $249, now $199 (20% off) at Amazon. Save to wishlist.
Tru Niagen Age Better NAD+ Supplement: $116, now $93 (20% off) at Amazon. Save to wishlist.
Viviscal Hair Growth Supplements for Women: $111, now $100 (10% off) at Amazon. Save to wishlist.
Ka’Chava Whole Body Meal Shake: $80, now $64 (20% off) at Amazon. Save to wishlist.
Zelus Weighted Vest: $37, now $23 (38% off) at Amazon. Save to wishlist.
Seed DS-01 Daily Synbiotic: $60, now $48 (20% off) at Amazon. Save to wishlist.
Pure Encapsulations Magnesium Glycinate Supplement: $27, now $22 (19% off) at Amazon. Save to wishlist.
Levoit Smart Warm and Cool Mist Air Humidifier: $90, now $76 (16% off) at Amazon.
Best Prime Day K-Beauty Deals—Up to 46% Off
While a trip to Korea might not be possible right now, you can still get a haul of the latest K-beauty innovations online and have them delivered in just a few days. Even better, many products are viral TikTok favorites that live up to the hype—packed with potent ingredients and often offering unique sensory experiences. Take, for example, VT Cosmetics’s microneedle serum or Round Lab’s moisturizing sunscreen that dries down with zero white cast. Save to wishlist.
Medicube PDRN Pink Collagen Volume Multi Balm: $20, now $12 (40% off) at Amazon. Save to wishlist.
Round Lab Birch Juice Moisturizing Sunscreen: $28, now $17 (39% off) at Amazon. Vogue’s beauty editor Kiana Murden uses Round Lab’s Birch Juice Moisturizing Sunscreen. Save to wishlist.
Purito Oat In Calming Gel Cream: $18, now $11 (39% off) at Amazon. Save to wishlist.
VT Cosmetics Cica Reedle Shot 100: $26, now $14 (46% off) at Amazon. Vogue’s Kiana Murden uses the Biodance Bio-Collagen Real Deep Mask. Save to wishlist.
Biodance Bio-Collagen Real Deep Mask: $62, now $50 (19% off) at Amazon. Save to wishlist.
Anua PDRN Moisturizing Cream: $27, now $17 (37% off) at Amazon. Save to wishlist.
Celimax The Vita A Retinal Shot Tightening Booster: $24, now $17 (29% off) at Amazon.
Best Prime Day Fragrance Deals—Up to 35% Off
Prime Day is the perfect chance to grab great deals on a new signature scent (or a few perfumes for layering). Whether you prefer light florals, bold spices, or fresh aquatic notes, this two-day event has something for everyone. With top-rated perfumes from luxury brands and cult favorites marked down, it’s the ideal time to splurge. Save to wishlist.
DedCool Mochi Milk: $90, now $72 (20% off) at Amazon. Save to wishlist.
Glossier You Eau de Parfum: $82, now $66 (20% off) at Amazon. Save to wishlist.
Dime Beauty 7 Summers Eau de Toilette: $43, now $31 (28% off) at Amazon. Save to wishlist.
Salt & Stone Bergamot & Hinoki Body Mist: $45, now $36 (20% off) at Amazon. Save to wishlist.
Lancôme La Vie Est Belle Eau de Parfum: $95, now $71 (25% off) at Amazon. Save to wishlist.
“Vacation” Eau De Toilette: $60, now $39 (35% off) at Amazon. Save to wishlist.
Billie Eilish Eau de Parfum: $62, now $35 (44% off) at Amazon. Save to wishlist.
Sol de Janeiro Brazilian Crush Cheirosa ’62 Bum Bum Fragrance Mist: $39, now $31 (21% off) at Amazon.
Everything You Need to Know
How We Tested
When we test and review a product, we take a holistic approach to deliver well-rounded recommendations. First, we rely on Vogue’s vast network of experts—from trichologists and professional hair stylists to beauty industry veterans—to gain professional insight into the industry’s standout products, ones these specialists would actually use on their clients. We pair their expertise with our editorial best practices to curate the thoughtful edits you read on our site.
As for beauty products on Amazon, we selected theWe based our recommendations on the following characteristics: ingredients, texture, ease of application, finish, and the beauty concerns they address. To do this, we combined our own personal testing of each formula with expert guidance and reviewer insights to determine which ones we would recommend to you.
Frequently Asked Questions
FAQs Vogue Editors Have Tested These Prime Day Beauty Deals Up to 48 Off in 2026
Beginner Questions
1 What is this Prime Day beauty deal event
Its Amazons annual Prime Day sale where beauty products are discounted by up to 48 in 2026 Vogue editors personally tested and recommended the best ones
2 What does it mean that Vogue editors tested these products
It means real Vogue beauty editors used these products themselves and are recommending them based on their own experience not just because theyre on sale
3 Do I need an Amazon Prime membership to get these deals
Yes Prime Day deals are exclusive to Prime members You can sign up for a free trial or a paid membership to access them
4 How much can I actually save
Discounts go up to 48 off though the exact savings depend on the product Some items may be 20 off others closer to 48
5 When does this sale happen in 2026
Prime Day typically happens in July though Amazon sometimes adds a second event in the fall Check Amazons site for exact 2026 dates
6 What kinds of beauty products are included
Skincare makeup haircare fragrances tools and wellness products from brands Vogue editors trust
7 Are these deals worth it
Generally yesif a Vogue editor has tested and recommended the product and its discounted its a solid buy especially for items you already use
Intermediate Questions
8 How do I know which deals are actually good
Look for products that are editortested from reputable brands and discounted at least 2030 Avoid buying things just because theyre cheap
9 Do prices really hit their lowest during Prime Day
Not always Some products are cheaper on Black Friday or Prime Big Deal Days It helps to check price history tools like CamelCamelCamel before buying
10 Can these products sell out quickly
Yes Popular editor picks often sell out within hours Add items to your wishlist and buy early on Day 1
11 Are the discounts the same for everyone
Mostly but some deals are targeted based on your account