Take your hats off to Ralph Lauren. This menswear season, there’s a new leader: a designer who has never before topped Vogue Runway’s list of most-viewed menswear shows. What makes this even more remarkable is that he isn’t a hired creative director, but the founder of his own house, built from the ground up. And perhaps the most extraordinary detail of all? He is 86 years old.

Ralph Lauren has always favored intimate presentations over traditional runway shows for menswear. As he once explained, “In menswear, I don’t do a show—I do a whole showing. If you really want to see what I’m about, you can really see the clothes.” That’s why his last menswear runway was in 2005, before that in 2002, and it’s rare to find any other Ralph Lauren menswear runway shows since the company began in 1967.

This season, however, Lauren decided to bring together his Polo and Purple lines on one runway. It was a nod to the powerful cultural momentum his brand is riding right now. I hope the enthusiastic response from Vogue Runway’s audience encourages him to consider sticking with this format. We’d certainly welcome a return.

Lauren’s rise to the top is the biggest change in a top 10 list that saw several other shifts. Of the four new entries this season, three were from Milan, creating an even split between Italian and French shows for the first time in memory. If Yves Saint Laurent hadn’t presented its menswear during the couture shows, it likely would have made the list, potentially bumping another French label, Auralee by Ryota Iwai—which broke into the top 10 for the first time—down to 11th. The other newcomers are DSquared2, which featured a popular celebrity, and Dolce & Gabbana, which stirred debate with its model casting. These Milanese additions pushed Hermès, where Véronique Nichanian showed her final collection after 37 years, down to 7th place.

Here is the full list:

10. Auralee (new entry)
9. Giorgio Armani (previously 6)
8. Dries Van Noten (previously 7)
7. Hermès (previously 10)
6. DSquared2 (new entry)
5. Dolce & Gabbana (new entry)
4. Louis Vuitton (previously 2)
3. Prada (previously 3)
2. Dior Men (previously 1)
1. Ralph Lauren (new entry)

Frequently Asked Questions
FAQs Top 10 MostWatched Mens Fashion Shows for Fall 2026 on Vogue Runway

Beginner General Questions

1 What does Fall 2026 mean in fashion shows
It refers to the clothing collections designed for the AutumnWinter 2026 season These shows typically happen about six months in advance so the Fall 2026 shows were presented in early 2026

2 How does Vogue Runway determine the mostwatched shows
Vogue Runway ranks shows based on the total number of video views each shows runway presentation receives on their website and app within a specific period after its posted

3 Why should I care about these shows if the clothes arent in stores yet
These shows set the major trends for the upcoming season They influence what youll see in stores what celebrities wear and the overall direction of mens style from colors and fabrics to silhouettes

4 Can you name a few brands that were likely in the top 10
While the exact list for Fall 2026 isnt final yet you can consistently expect major luxury houses like Louis Vuitton Gucci Prada Dior Men and Balenciaga to be top contenders based on their global audience and influence

5 Where can I watch these shows
The full runway videos are available for free on Vogue Runways website and mobile app Its the primary source for these rankings

Advanced Detailed Questions

6 Besides big luxury brands what other types of shows might break into the top 10
Sometimes a highly buzzedabout show from a rising designer or a heritage brand with a viral moment can generate massive views and crack the list

7 What are the key trends that emerged from the Fall 2026 topwatched shows Look for themes like extended proportions technical fabric innovation a continued focus on quiet luxury and refined staples and bold statements in outerwear and footwear