Philippine Leroy-Beaulieu is lying in bed, undressing in soft, sultry lighting with glowing skin. For a moment, it feels like a classic, glamorous beauty ad—then she picks up a paintbrush.

In the new campaign for Haus Labs’ “We Love Concealer,” the Emily in Paris and Call My Agent! star gets progressively splattered with paint. It’s a fittingly quirky debut for Leroy-Beaulieu as the new face of the Lady Gaga-founded brand’s Triclone Skin Tech line. And as it turns out, it matches her own approach to beauty.

“I was happy for it to be provocative,” she tells Vogue. When we speak, she’s not in bed but just arriving in France to shoot her final scenes for Emily in Paris. “It’s different from the usual makeup ads.” What drew her in was the playfulness. “We’re letting go of something about femininity. This didn’t feel like that typical, polished way of talking about makeup,” she says. “This is more who I am. I like to go off the beaten path. It feels good because we share a sense of freedom.”

The campaign comes as Leroy-Beaulieu prepares to close another chapter and start something new. After filming the final season of Emily in Paris, which she began in 2019, she says saying goodbye will be bittersweet. “I feel conflicted: happy to move on and sad to leave it behind,” she says. “It’s a big part of our lives, but it’s also time to move on.” For the cast, she adds, the ending is “emotional and, at the same time, joyful.”

Photo: Courtesy of Haus Labs

Lady Gaga’s Haus Labs has made complexion products a key focus—the pop star also fronted the earlier “We Love Foundation” campaign—and now Leroy-Beaulieu stars in the follow-up for the Triclone Skin Tech Concealer. It’s a lightweight, medium-coverage formula available in 31 shades, blending makeup with skincare ingredients like fermented arnica, caffeine, and the brand’s BioFerment 7 Complex. While the product promises a flawless look, its new face is more interested in what happens when things aren’t so perfect.

Shooting the campaign, she shares, let her tap into her inner child. “I felt like I was three years old,” Leroy-Beaulieu reflects. “When you’re a kid, you jump into puddles and make a mess, and your parents say, ‘Don’t do that.’ Then you’re allowed to do it, and it’s great! It really appealed to my childish side.”

Leroy-Beaulieu has a particularly sharp take on the myth of effortless French beauty. “As a French woman, we love to be perfect, but it shouldn’t show,” she says with a laugh. “It’s like, ‘I got out of bed like this.’ Actually, I spent an hour and a half making it look like I got out of bed like that, but nobody should know.”

Natural, in other words, doesn’t mean doing nothing. “It doesn’t mean I don’t put some work into it,” she says, “but I like to look natural.” She prefers lightweight, sheer complexion products, applied sparingly under the eyes and around the nose and mouth. “You need light in some areas of your face, but not all over.”

And brushes? Mostly unnecessary. “I love to use my fingers for everything, actually,” she says. “I like it because it gives that smudged, lived-in feel.” When she does her own makeup—as opposed to having a makeup artist for the many Emily in Paris photo calls—she wants it to look “a bit casual. Not too perfect.”

Photo: Courtesy of Haus Labs

Her morning routine starts before any makeup. Leroy-Beaulieu tries to exercise to “get the blood flowing,” often through Gaga dance classes—not those of the Haus Labs founder and Mother Monster, but the movement style created by choreographer Ohad Naharin, which she discovered during lockdown. “For half an hour, you can move like crazy with no limits,” she says. “There’s no right way to move. I fI find it freeing, energizing. Then come lots of creams, and a beloved Santa Maria Novella tonic, followed by small amounts of strategically placed foundation and concealer.

The less-is-more approach has only grown stronger over time. “I wear less now,” Leroy-Beaulieu says. “I think, as you get older, you have to adjust how you wear it.” Eyeliner, once a favorite, can now feel too heavy; instead, she prefers pencil worked into the inner rim of her eye. “I love eyes. I’m not very into lips. I’m much more into eyes.”

What’s powerful enough to make Leroy-Beaulieu rethink her minimalist habits? The fast-approaching winter. “When winter comes, my face looks like shit!” she laughs. She misses her freckles and color. “I have to do something to my face.”

Happy to bust the myth of “French-girl chic”—an idea more suited for Pinterest boards than real life—Leroy-Beaulieu has long let go of perfection, instead chasing that sense of growth at every age and stage. As she puts it: “Confidence comes from embracing who you are and allowing yourself to evolve, rather than trying to fit into a certain idea of beauty.”

The Haus Labs Triclone Skin Tech Collection concealer is available in 31 shades, and the foundation in 51 shades, at hauslabs.com and exclusively at Sephora in 23 countries worldwide.

Frequently Asked Questions
Here is a list of FAQs about Philippine LeroyBeaulieu Is Learning to Embrace Imperfection written in a natural conversational tone

General Background

1 Who is Philippine LeroyBeaulieu and why is she in the news
Shes a French actress best known for playing the fierce and impeccably dressed Sylvie in the Netflix hit Emily in Paris Shes in the news because shes been very open about her personal journey toward selfacceptance and moving away from the pressure to be perfect especially as she gets older

2 What does embracing imperfection mean in her context
For her it means letting go of the constant need to look flawless control every outcome and hide her age or flaws Its about accepting that life is messy that she has wrinkles and that making mistakes is part of being humanrather than seeing those things as failures

3 Is she retiring or leaving Emily in Paris
No This is about her personal philosophy not her career She is still active in acting and continues to star in the show Shes simply sharing her mindset shift about how she views herself

4 Why is this topic getting so much attention
Because its refreshing In a world of heavy filters and curated social media a highprofile actress admitting shes tired of being perfect and is choosing authenticity instead resonates with a lot of people who feel the same pressure

The Perfection Problem Benefits

5 What exactly is the pressure to be perfect shes talking about
Its the societal and internal pressure especially on women to have a perfect face body career home and life Its the feeling that you must have it all together all the time and that any flaw is a personal failing

6 What are the main benefits of embracing imperfection
The biggest benefit is mental freedom It reduces anxiety boosts selfesteem and makes you more resilient It also makes you more relatable and authentic which can lead to deeper more genuine relationships with others

7 How does this help with aging
Instead of fighting aging with fear and regret embracing imperfection allows her to see aging as a natural process It helps shift the focus from losing