Finally, it seems butter yellow is officially on its way out, joining other discarded shades like brat green and Barbie pink.

In recent months, we’ve noticed a clear shift toward cobalt blue. The first signs appeared over a year ago, when Balenciaga, Chloé, Valentino, and Schiaparelli all featured the vibrant color in their spring 2025 runway shows. Since then, cobalt has only grown in popularity. For spring 2026, the bold shade made a strong showing at Victoria Beckham, Gucci, Luar, Tom Ford, and Valentino, and even appeared at Chanel’s Métiers d’art show in December.

Celebrities are also embracing cobalt with confidence. In September, Dakota Johnson attended the Zurich Film Festival in a drop-waist Gucci dress with a turtleneck and ball skirt. The eye-catching color was amplified by a sheer lace bodice—a clever way to blend the enduring trend of naked dressing with the new shade of the moment.

Dakota isn’t the only style-savvy star leading the way. That same week, Greta Lee promoted Tron: Ares in a sleek, runway-fresh Luar suit. Meanwhile, Alexander Skarsgård, while promoting his film Pillion, wore a custom Valentino suit by Alessandro Michele, paired with an electric silk button-up.

Street style stars have also experimented with the hue. Last winter, Jennifer Lawrence swapped her usual pop of red for a cobalt blue sweater from The Row. Kendall Jenner used it as an accent, pairing a bold cobalt scarf with straight-leg jeans, a black jacket, a cloche hat, and flats.

So, whether on the red carpet or off, expect to see plenty of cobalt blue in the seasons ahead.

Frequently Asked Questions
FAQs Celebrities Cobalt Blue Fashion

Q1 What exactly is cobalt blue
A Cobalt blue is a specific vivid shade of blue Its deep rich and electricthink of the color of a bright blue ceramic vase or a clear summer sky not a navy or pastel

Q2 Why are celebrities suddenly wearing so much cobalt blue
A Its a major trend for a few reasons its a bold happy color that stands out its incredibly flattering on many skin tones and its seen as a powerful confident color that commands attention on red carpets and in street style

Q3 Isnt cobalt blue too bright for everyday wear
A Not at all While celebrities might wear full cobalt gowns you can easily incorporate it into daily life Start with one key piecelike a handbag a pair of shoes a sweater or even a bold eyelinerto add a vibrant pop without being overwhelming

Q4 What colors go well with cobalt blue
A Its a versatile color For a classic look pair it with white black or navy For something more daring try metallic silver or gold It also looks great with neutral tones like beige camel and gray Some fashionforward people even pair it with hot pink or emerald green for a highcontrast look

Q5 Can anyone wear cobalt blue or does it only suit certain skin tones
A One of its biggest benefits is that its generally flattering on a wide range of skin tones Its intensity tends to brighten the complexion If youre worried try holding the fabric near your face in natural light first

Q6 What are some iconic examples of celebrities wearing cobalt blue
A Recent examples include Zendaya in stunning cobalt gowns on red carpets Blake Lively in chic tailored suits and Dua Lipa in casual yet bold streetwear pieces like jackets and sets Its been a favorite for years worn by style icons like Kate Middleton and Lupita Nyongo

Q7 I love the trend but dont want to buy a whole new wardrobe Any tips