### **Paraphrased Summary:**

The Business of Fashion (BoF) recently hosted an exclusive executive breakfast in Milan in collaboration with Certilogo, bringing together leaders from top fashion brands like Kering, Moncler, Alberta Ferretti, Armani, Missoni, Giuseppe Zanotti, and The Attico. The discussion centered on digital product passports—a traceability technology shaping regulatory frameworks in the fashion industry. BoF has now released key insights from this high-profile conversation.

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**Unlocking the Future of Fashion with Digital Product Passports**
Imagine a world where every garment tells its own story—where authenticity, sustainability, and transparency are just a scan away. The Business of Fashion and Certilogo recently gathered industry titans from Kering, Moncler, Armani, and more to explore how digital product passports are revolutionizing the way brands connect with consumers. From combating counterfeits to boosting sustainability, this cutting-edge technology is rewriting the rules of fashion. Dive into the key takeaways from this exclusive Milan event and discover how traceability is shaping the future of luxury. The next era of fashion is here—are you ready?

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