Outlook | Will Western Brands Come Back to Russia After Sanctions? (Note: The rewritten version is more concise and uses natural phrasing while maintaining the original meaning. The term "Worldview"

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**Worldview | Would Western Brands Return to Post-Sanctions Russia?**

This week’s roundup of global fashion business news also features luxury’s Ramadan push, investment in Kenyan retailer Goodlife, and China’s ban on Korean beauty products.

The economic sanctions imposed on Russia by Western countries continue, with many brands remaining closed—like this Cartier store in a Moscow luxury mall in February 2025. (Getty Images)

By Robb Young
04 March 2025
BoF PROFESSIONAL

The Business of Fashion
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