Priya Ahluwalia’s fashion designs are a blend of draped, sexy, body-hugging outfits perfect for a night out, inspired by both Nigerian and Indian traditional clothing. Her collection features pieces like an emerald green satin dress with skin-revealing sides and a printed jersey top with a head-drape, reflecting her love for the draping styles of both cultures. Ahluwalia’s research on cultural archiving and preservation is evident in her designs, with influences from her family heritage and personal experiences. Her brand focuses on cultural conservation, with patterns inspired by cave paintings and textures reminiscent of family memories.

As Ahluwalia navigates the fashion industry, she is shifting towards direct-to-consumer relationships to prioritize the growth of her business. Despite the challenges faced by independent designers, she remains dedicated to showcasing her unique designs at London Fashion Week. Join Priya Ahluwalia on a journey of cultural exploration and preservation through her innovative and stylish creations, celebrating the rich traditions of Nigerian and Indian fashion in a modern and sophisticated way.