Natasha Zinko, in her quest for the perfect setting for her pre-fall look book, decided to create her own unique aesthetic clinic in a London photo studio. The inspiration behind this makeshift clinic was the idea of a place where the bold and daring characters from her spring 2025 presentation would feel right at home, embracing the trend of lunchtime tweakments and cosmetic procedures. The collection showcased garments that were deconstructed and reassembled with twisted seams and unconventional details, reflecting Zinko’s fascination with the concept of beauty and body modifications. From flipped blazers to asymmetric denim dresses and sutured polos, each piece told a story of transformation and experimentation.

Upcycling previous collections and leftover samples, Zinko incorporated silk blouses, tartan skirts, and cotton shirts into her designs, adding a touch of resourcefulness and creativity to the collection. The inclusion of quirky bag charms and unexpected details added a sense of whimsy and playfulness to the overall aesthetic. The collection left viewers questioning whether it critiqued or celebrated cosmetic interventions, as Zinko’s ambiguous approach to the subject kept the audience intrigued and curious.

As the designer and her team expressed their interest in discovering new doctors for future projects, it became clear that Natasha Zinko’s vision goes beyond just fashion – it delves into the realms of beauty, self-expression, and the ever-evolving standards of aesthetics. Join us on a journey through Zinko’s unconventional world, where fashion meets art, and beauty is redefined in unexpected ways.