True personal style isn’t about wearing designer labels from head to toe. In fact, some of the most stylish people know how to mix high and low—pairing investment pieces with thrifted finds or affordable trends. This balance keeps a wardrobe fresh, and the best budget-friendly brands deliver quality and design without the steep price tag.
For our Under-$300 Style Special, we’ve rounded up 15 standout brands offering on-trend yet unique pieces. From Posse and Damson Madder to Aligne and Soeur, these labels prove chic doesn’t have to cost a fortune.
### Almina Concept
After working in luxury fashion, Angela Gahng launched Almina in 2018 to fill the gap for well-priced modern basics. With a relaxed, lived-in vibe, her pieces effortlessly transition from weekend wear to office-appropriate styles. Think cozy knits, easy blazers, and flowy trousers.
Shop the edit:
– Oversized cotton shirt ($148, Nordstrom)
– Cotton midi skirt ($190, Nordstrom)
– Knit button-up vest ($180, Nordstrom)
– Front-tie linen pants ($178, Nordstrom)
### Donni
A favorite among stylish celebrities, Donni blends comfort with a polished edge. Founder Alyssa Wask designs versatile staples like drawstring pants, striped shirts, and relaxed shorts—perfect for everyday wear.
Shop the edit:
– The Pop sleeveless dress ($234, Shopbop)
– Linen stripe crop pants ($194, Shopbop)
– The Poplin shirt ($218, Shopbop)
– Linen pleated shorts ($164, Shopbop)
### Posse
Guided by a “less is more” philosophy, Posse creates sustainable pieces built to last. Think linen shift dresses, tailored vests, and lightweight jackets—all designed to transcend fleeting trends.
Shop the edit:
– Alice midi dress ($368, 24S)
– Sylvie midi skirt ($240, Bergdorf Goodman)
– Rio linen shift jacket ($400, Bergdorf Goodman)
– Emma pencil skirt ($250, FWRD)
### Damson Madder
Disillusioned by fast fashion, Emma Hill launched Damson Madder in 2020 with a focus on thoughtful, maximalist designs. Expect playful details like ruffles, eyelet embroidery, and bold stripes.
Shop the edit:
– Josephine stripe midi dress ($165, Nordstrom)
– Macy reversible jacket ($210, Nordstrom)
– Cassidy eyelet minidress ($180, Nordstrom)
– Harrison stripe pants ($105, Neiman Marcus)
### Belle the Label
For handcrafted, eco-conscious pieces, Belle the Label is a standout. Each item—from ruched dresses to draped tops—is handmade and dyed with natural pigments in Bali.
Shop the edit:
– Off-white blossom top ($230, SSENSE)
– Rhea maxi skirt ($220, SSENSE)
– Miray top ($180, SSENSE)
– Yellow flore midi dress ($310, SSENSE)
### Éterne
Stylist Chloé Bartoli founded Éterne as a destination for timeless, seasonless essentials. Think perfect tees, silk trousers, and stretchy dresses designed for effortless layering.
Shop the edit:
– Ribbed tank ($105, Net-a-Porter)
– Rib-knit maxi dress ($265, Bergdorf Goodman)
– Striped poplin shirt ($425, Net-a-Porter)
– Brody silk pants ($525, FWRD)
### Dunst
We discovered Dunst last winter and instantly loved their luxe-looking yet affordable wardrobe staples.Here are the essentials, like lace-trimmed silk skirts and bowling bags. The brand’s diverse offerings make sense, as the founders are a group of young creatives in Seoul working across various fields, from architecture to graphic design.
Dunst
– Shirring minidress – $180 (SSENSE)
– Layered long skirt – $140 (LUISA VIA ROMA)
– Paperly oversized shirt – $135 (SSENSE)
– Classic 28 leather bag – $225 (SSENSE)
Aligne
For those who love transitional styles, British-born Aligne has everything you need. Founded by Dalbir Bains, this woman-led brand has become a wardrobe staple, offering sculpted blazers, suit pants, striped shorts, and poplin essentials.
– Lupin linen tie waistcoat – $170 (ALIGNE)
– Omari striped shorts – $90 (ALIGNE)
– Gabriella broderie cotton dress – $210 (ALIGNE)
– Natalie elasticated cotton midi skirt – $145 (ALIGNE)
Deiji Studios
Ease and airiness define Juliette Harkness and Emma Nelson’s Deiji Studios. Every piece, from linen sets to organic mini dresses, is designed for relaxed weekends.
– 03 linen set – $265 (MODA OPERANDI)
– Double V tie-detailed organic cotton-poplin mini dress – $165 (NET-A-PORTER)
– Squared cutout striped linen midi dress – $263 (NET-A-PORTER)
– Tie-detailed pleated striped wool wide-leg shorts – $295 (NET-A-PORTER)
Flore Flore
Flòrian van Zuilen launched Amsterdam-based Flore Flore in 2021 after years in fashion. The brand focuses on understated, chic basics made in Portugal by family-owned factories.
– Esmé tank top – $95 (SSENSE)
– Bibi midi dress – $165 (FWARD)
– Rosie cotton shirt – $325 (MODA OPERANDI)
– Isla organic cotton camisole top – $85 (MODA OPERANDI)
Rue Sophie
Rue Sophie celebrates women with timeless, elegant pieces featuring subtle statement details.
– Giulietta top – $148 (REVOLVE)
– Metis pant – $178 (REVOLVE)
– Nat jacket – $328 (REVOLVE)
– Millie dress – $228 (REVOLVE)
Fait par Foutch
Pronounced “Faye-Par-F-ouch,” meaning “made by Foutch” in French, this brand was founded by Megan Foutch in 2021. Known for draping and pattern-making, it offers romantic sheer dresses, capri pants, and fitted blouses.
– Charlotte polka-dot cotton-blend dress – $280 (MODA OPERANDI)
– Edith striped cardigan – $225 (MODA OPERANDI)
– Mia dress – $260 (REVOLVE)
– Marie flared ribbed-knit nylon capri pants – $240 (MODA OPERANDI)
Third Form
Merryn Kelly’s Third Form blends innovative design with everyday practicality. Silk and lace pieces transition seamlessly from day to night.
– Revery slit-detailed satin maxi dress – $290 (MODA OPERANDI)
– Fusion draped cotton halter top – $260 (MODA OPERANDI)
– Visions lace top – $240 (MODA OPERANDI)
– Rolling wave crinkled straight-leg pants – $240 (MODA OPERANDI)
Soeur
Soeur embraces modern business dressing with a feminine twist, offering asymmetrical dresses, sharp button-ups, and perfectly fitted baggy jeans.
– Diane dress – $350 (24S)
– Divine dress – $460 (24S)
– Eliot jeans – $250 (24S)
– Destinee shirt – $235 (24S)
Significant Other
Every piece from Significant Other is designed to take you effortlessly from beachside to brunch.Meet the modern woman’s summer wardrobe! Discover bold abstract prints, embellished maxi skirts (perfect for throwing over your swimsuit), and stylish matching sets made for every sunny occasion.
Featured Pieces:
– Significant Other Rosalie abstract print cotton strapless top ($275 at Saks Fifth Avenue)
– Significant Other Annette embroidered shorts ($240 at Saks Fifth Avenue)
– Significant Other Edith floral maxi dress ($365 at Neiman Marcus)
– Significant Other Carly embroidered maxi skirt ($295 at Neiman Marcus)